First Class Beauty Experience
Visionary Madame Rubinstein invented the concept of the Beauty Salon in 1902,
opening its first establishment of its kind in Melbourne, follow by Paris, London and New York.

From personalized beauty consultations, biometric skin analysis to recommended bespoke skincare and facial treatments, our
highly expert BAs are your best beauty power ally, ready to guide you throughout your HR avant-garde journey.
Our Unique Expertise
All our treatments are performed by
certified facialists regularly trained by our
Helena Rubenstein aestheic expert.
150 transformative facial gestures for
lasting & visible results.
Tailor-made treatment adapted to
your skin needs, the seasons and
moments of life.
Deluxe Mini Services
A discovery services at our counters and boutiques with expert gestures and sophisticated tools for an express yet luxurious experience.
REPLASTY HAND MASSAGE
 
15 min
Restorative Hand Massage uses Helena Rubinstein’s signature REPLASTY Night cream to restore your radiant and glowing hands.
EYE BRIGHTENING MASSAGE
 
15 min
Enjoy a personalized consultation to identify your eye care routine. Our personal skin consultant will share with you gentle tapping motions and skillful massage techniques against pressure points to effectively improve blood circulation, rejuvenate and depuff the eye contour area.
BIOMETRIC SKIN DIAGNOSIS
(Coming Soon)
30 min
With our latest A.I. device, analyze against 22 skin criteria to identify the best skincare practice that caters to your personal needs.
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Transformative Facial Treatments
Experience the power and the effectiveness of our iconic HR products acting in synergy to visibly transform the skin at all levels.
60’ YOUTH REINFORCING POWER
The POWERCELL regenerated and reinforced cell treatment for
a stronger youthful skin
60 min
Value: $1,680
(Redeemable with full price HR products)
This daily care facial combines the power of native vegetal cells to create 5 times stronger epidermis and strengthen skin texture, for a healthy radiance and long-lasting comfort.
*This service is temporarily available at New Town Plaza Shop only
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60’ TIMELESS YOUTHFUL GLOW
A deep skin renewal and regenerating treatment with
CELLGLOW
60 min
Value: $2,280
(Redeemable with full price HR products)
Our signature facial, designed to instantly re-plump and boost your skin’s glow, refining its texture and leaving it fresh, redensified and lastingly illuminated.
*This service is temporarily available at New Town Plaza Shop only
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60’ ULTIMATE REPAIR INTERVENTION
The personalized corrective REPLASTY treatment for
complete face rejuvenation
60 min
Value: $2,580
(Redeemable with full price HR products)
This facial is inspired by LaClinic Montreux and uses a combining approach of cell regeneration with deep efficacy. Available in 2 targeted versions: Laserist Clinical Glow Pigmentation Treatment & Pro Filler Fine Lines Treatment - each designed to cater to specific anti-ageing needs, focusing on regenerating youthful skin comfort.
*This service is temporarily available at New Town Plaza Shop only
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HR EXCLUSIVE ELECTRO-STIMULATION TREATMENT
Value: $1,080*
(Redeemable with full price HR products)
The electro-stimulator treatment is the core of Helena Rubinstein's repair program, providing tailor-made adjustment methods to correct various skin conditions such as pigmentation spots, wrinkles and fine lines, large pores and dull skin. This non-invasive treatment involves painless repair current by 18-carat gold electrodes in sweeping or pressure to skin surface to make the skin more youthful and beautiful.
*this exclusive technique must be enjoyed with any facial treatment of your choice
*This service is temporarily available at New Town Plaza Shop only
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Terms and Conditions
  • You may make a booking online latest 2 days prior to the scheduled visit.
  • Reservation is required for all services on a first-come-first-served basis.
  • Each customer may reschedule booking for once and 1 day prior to the original booking time latest.
  • You may redeem full price HR products upon completion of full price treatments.
  • All matters of dispute are subject to the final decision of HELENA RUBINSTEIN Hong Kong.